Shark Tank Presentation
Transcript: Presented by Austyn and Ilona The shoe that tracks your steps Place your logo here TraX Introduction Ilona and Austyn We have created a shoe that has a fitbit tracker in the sole. This shoe will record your heart rate, calories burned, how many steps you take, and the distance you have travelled. I love to travel, play volleyball, and swim. I have a younger sister and a dog. I’m 13 years old. My favorite subject is language arts, and my favorite food is pizza. Some problems I have encountered with a fitbit is that they are easy to lose. If we make this shoe it will make my life much easier because I won’t have to keep up with yet another device. Austyn Janowski Austyn Janowski My name is Ilona Bistrian. I am 13 years old and love volleyball, ping pong, and playing basketball with my. A problem that I have encountered with the fitibit or any other tracker fo that matter is, that I get dresscoded in school for wearing the tracker and I'm not allowed to wear the tracker in games. So I have no way to track my steps and calories burned. Ilona Bistrian Ilona Bistrian The TraX Shoe The TraX Shoe Where tracker will be placed Where tracker will be placed Service Offering We are asking for 500k for a 10% equity in our company. We would use 300k to get our product manufactured. We would use 150k for our office space, and 50k for advertsing and marketing. About Us About Us We started this company because of a problem we encountered numerous times in school. My business partner here is a very athletic person and needs to keep track of her steps for cross country. But athletic classes do not allow watches or any form of step tracker because it may interfere with the sport and cause ourselves to get hurt. Because of this we aren’t able to track our steps and how many calories burned during our exercises. So we created TraX, a comfortable durable athletic shoe with a built in step tracker. Now we can keep track of our steps, calories burned, and heart rate without in trouble in our athletic classes. Shoe Description This shoe will be waterproof, so the technology inside wouldn't't get ruined, and it helps to keep you safe. To access your tracking data, all you have to do is download our TraX app and sync the shoes to the app. The shoes have to be within 10 feet radius of app and they will automtically sync. Once this is done, you will be ready to go. At the end of the day, once you've done all your excerise, just sync your shoes to the app and viola. You can see all the progress you've done. The tracker technology inside shoes charge through the app, once you sync the shoes to the app. They charge every night at a certain time that you set it to. Shoe Description Advertising Advertising We will advertise on many different sites including youtube, dailymotion, spotify, instagram, hulu, amazon and will have an account on instagram where we will have free giveaways and prizes to get more exposure. Competitive Advantages Competitive Advantages You don't have to have your phone with you for the shoe to work You don't have to turn on the shoe; it tracks you at all times. It's hard to lose. It's trendy and comfortable. And revolutionizes the form of charging technology It is affordable and high quality, unlike many other shoes in the market. Expenses Research and Data In our first two months we pre-sold 20,000 units. It cost 30$ per unit, so $300,000 to manufacture all 10,000 units. We have already payed for the 1st 10,000 units . The other 10,000 are on back order because we haven't manufactured them yet. We sell the product for $125. Grossing $1,900, 000 in profit, $2,500,000 in all. After a tax decution of 6.25 ( - 304,000 ) we would have $1,596,000. We would have 5 employees paying them an average of $ 48,960 a year. ( - 244,800 ) After employee expenses we would have $1,351,200. For office space and utilities the cost is about $ 121,200 a year. We would have about $1,230,000 left. We have budgeted $250,000 for marketing and advertsing. That leaves us with $980,000 a year. That amount would be split between the co- founders. And that's only the first year. We project at least a 5% growth rate a year. In the Future Before After In the Future In the next 10 years, we're hoping to see a profit increase of 5% every year, from our 1,900,000 profit for the first year At the start of our business Where we see ourself in 10 years Q&A Q A & Problems we may encounter- what about the kids that don't have a phone? It's an easy solution. In this generation every adult has a phone so the kids can sync the shoes up to their parents phone and get the data from that. Thank you for listening. I hope you will take everything into consideration and invest in our company. We promise you the outcome will be well worth it. Thank You Sharks Thank You Sharks