Revenue Model
Transcript: DIFFERENT TYPES OF REVENUE MODELS Commercial and Retail 01 This type of revenue model sells physical products in the market either business to business (B2B) or business to consumer (B2C). 1. SELLING PHYSICAL GOODS- traditionally a retail world that consists of high- street stores and malls. 2. SELLING DIGITAL PRODUCTS- consists of numeruous digital goods that could just be downloaded and be consumed immediately. 3. A SERVICE SOLD UNIT- This model considers the work- hour applied by lawyers, accountants, consultants, and website developers. 4. A SERVICE WITH FIXED PRICE- the service being offered is fixed amount. Revenue Model 5. SALE OF SERVICES FOR FUTURE USE- Phones that make use of prepaid payments or use of credit cards for future travels. 6. DAILY DEALS/ FLASH SALES- consumers are given a chance to buy items a steep discount. Subscription and Usage Fees 02 This category entails offering customers a specific product or service that customers can pay for over a long period of time. 1. SUBSCIPTIONS. This model provides a specific service for a pre-determined periodic charges. Users are charge a recurrent fee for using their services 2. USAGE FEES. This model signifies charges that are set for the use of a particular service or utilities. 3. RENTAL. A revenue model commonly makes use of physical asset. Finance is not merely about making money. What is Revenue model? It's about achieving our deep goals abd protecting the fruits of our labor A conceptual structure that generates money. commision markup arbitrage rent bids Transactions and Intermediation Databases 07 06 Revenue in this model comes from transactions that involve the main profit making activity of a business. On the other hand, intermediation refers to bringing two or more parties involved in a transaction. This revenue model collects data and sell them directly to consumer or business customer. Why revenue model is one of the important elements of business model? Today, high quality data us valuable because: 1. BROKERAGE. A brokerage company serves as a middleman that connects buyer and seller 2. TRANSACTION ENABLERS. The revenue here is the fee which is usually an exact percentage of the deal. The more special th information, the superior the value. The usage will be more valuable and expensive when the data is deepened with thoughtful analysis. Some entities focus in lead generation that create and maintain names and contact information of possible customers and trade them to 3rd parties. 3. AFFILIATE. This model allows a blogger to make money online. This can work in combination of ads. Part of revenue model are the techniques use to generate money and the target consumers of products or services being offered. 4 . CREATING A PLATFORM. A platform manager is in-charge of maintaining and upgrading the marketplace. This model earns money through specific percent of the deal. It's about stweardship and, therefore, about achieving good society. Robert J. Shiller Cost Drivers A cost driver is the direct cause of a cost and its effect is on the total cost incurred. The Activity-based Costing is a method being used to accurately identify both the direct and indirect cost in a particular activity. Revenue Drivers and Cost Drivers Advertising Licensing Auctions and Bids Revenue and cost drivers are important components of any business model. 05 04 A revenue model makes money by charging the advertiser per size of the space offered in print, length of the video in TV or duration. 03 This model is common among inventors, creators, and intellectual property owners which grant a license to use their name, products, or services a a pre-determined cost. Auction happens when a seller offers an item or product for sale and expects the highest price. In a specific place, the bids happen when an item or a product being auctioned are exhibited and participants try to outbid one another by placing higher bids. The highest bidder will get the item or product. 1. ADVERTISMENTS. Appeared only in traditional media such as newspaper, magazines, billboard, television, and radio but now, expands on apps and mobile platforms. 1. LICENSE OF USAGE. This revenue model is common among many software companies. 2. PROMOTED CONTENT. Known also as sponsored or suggested content. 1. AUCTIONS. The traditional auction industry is being used by furniture, antiques painting, and vintage cars, however eBay has changed the industry in the 90's 2. CERTIFICATIONS. This is slightly different from the use of license. 3. SPONSORSHIPS. Basically a fixed promotion. It can be a logo on a website or on a jersey on a popular team. 2. DYNAMIC PRICING. Business set flexible prices for products or services based on a current demand. Revenue Drivers direct inputs: products, services, activities, strategies, and markets — that generate revenue for a business. 1. REVENUE CHANNELS. Here are sources of an entrepreneur's revenue which may come from online sales and e-commerce, retail sales in bricks