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Transcript: My target audience is of the black youth culture, Christians/ non- Christians aged 14-24 interested in rap/hip-hop. I chose this group as rap/hip-hop has always been popular among youth but making it from a Christian perspective will open it up to a wider audience. People may argue non- Christians will not be interested in thing to do with Christianity but many youth nowadays in the stressful life we are living are looking for hope. When publishing my magazine I will issue it once a month, if it is too regular people will get bored and tired of it, if it hardly gets purchased then purchases will forget about it. So it is key to get the right balance. The price of magazine will be £4.50 a price of quality ,some may argue this is quite expensive for a magazine new to the industry especially as there is so much competition. However I will draw people in by advertising free gifts, album , ticket etc. With it only being monthly this is not a lot and a magazine status means a lot, if people buy a cheap magazine they will not read every article, enter every completion and so on, but when a magazine cost a bit more than the cheap price magazines customers will engage with the magazine more as they want to make their money worth it. The price of a magazine can tell consumers what to expect – e.g.a cheap price = bad quality. See an example below. Some may say youth will not be persuaded to invest in a magazine of this price but the youth culture these days is ‘who can buy the most costly things’ this is supported by my magazine selling fashionable items as well. Investors may not want to invest in my product at first but with the magazine being one that seeks to change youths live many will be anxious in having their name behind it. I will also offer my first investor 40% of my incomes which is a tempting offer. It is made up of just black and white showing his slickness and power. One picture on half of the page gives the picture a strong presence and impression. Even the way the masthead is placed as if there is a mirror in the middle is very creative and individual. The drop cap at the beginning draws peoples eyes to the text. Not all double paged spread has to have load of colours, two or three colours bring variety and still makes it look professional. Subheadings are key as they are what draws the reader to even reading certain article. The subheading to the left show supports the fact that this is a gospel magazine. A the bottom of the text I have the date and issue number to re-inform the reader of this magazine. This is how my double page spread works Model 1 Hip hop and economics are two word that should not go together this oxymoron is very confusing but this confusion will encourage people to buy the magazine to find out what lies behind this cover line. The picture on the left was intended to bring a change to the continuous music theme in the magazine and introduce something to do with fashion. Most of ones music magazine should be about music but the readers should not be over whelmed with it as well. Front cover To the left you see a picture of the group with two VIPs. I have the number '37' as a point of reference and the teaser to give the readers an idea of what that article is about This is my contents page Final 3 I changed the picture through photoshop and customised it to black and white. The reason why I changed it was that the context of the interview was about light coming into her life. Her looking into the sky is meant to show she is thinking 'I wonder what my life will be like in the future. The background of this picture would of taken up unnecessary space on my magazine and it would of not looked appealing for the background of a magazine. Through the lasso tool I cut out unwanted space and through the clone tool I covered areas that reflected the light- both these tools are apart of Photoshop. Final 2 In the highlighted text on the right you see although this is a music magazine it still talks about other subjects their target audience will be interested in, where in this case 'style', All youth, boys and girls are always interested in fashion. And the third one: Key points of contents page I have put it catchy phrases, repetition, music event, oxymoron's and colloquial language that all draw people in. With my images I put teasers on them to link it to the genre and choose appropriate background and as you see below- costumes are always important in showing what genre your music is. I chose my dominant story based on the fact youth are always interested in shocking stories and this is one. When arranging my page I put my subheadings under sections; events and viewpoint as a point of quick way to direct one to their favourite part of the magazine. This is why I think that double spread works My aim of taking these three pictures was to support the idea this is a music magazine. I do this by having headsets involved in each photo; the first picture is meant represent a artist having two
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