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Amazon Themed Powerpoint Template

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Themed Restaurants

Transcript: Examples Cont. Customers dine while sitting on toilets. The tables that the meals are served on are bathroom sinks covered with glass tops. Meals are served in miniature toilet bowls and drinks are in miniature plastic urinals. Rainforest cafe is another example of a themed restaurant. This cafe is located at Disney and it features rainforest waterfalls, creatures, lightning and vegetation. Hibachi is an example of a Japanese themed restaurant that allows customers to see their food cooked on an open grill. Trends By: Sukriti Ranjan Samantha Patrick In the 1930's Tiki bars became popular and inspired future themed restaurants. The Modern Toilet is a restaurant located in Taiwan with other chains in Asia, this restaurant features a unique bathroom theme Examples Examples Cont. Theme Restaurants In the late 1950s, David Tallichet began opening restaurants decorated as Polynesian islands, New England fishing villages and World War II era French farmhouses. His restaurants became very popular due to the experience he provided in them. Themed restaurants often depend on tourist business The atmosphere of themed restaurants are very enjoyable and give customers a one of a kind of experience Food is often secondary to atmosphere Prices are middle range Full table service is offered Themed restaurants try to create another place or time Origin Theme restaurants are restaurants in which the concept of the restaurant takes priority over everything else, influencing the architecture, food, music, and overall 'feel' of the restaurant.

Amazon Template

Transcript: Consumer Judgements Performance Price ontime delivery number of SKUs one-click free shipping Judgment Best Value Best Selection More for Less Emotional Resonance First thing that comes to mind Trust Emotional Brand Performance Rational Amazon's logo says it all: A to Z In other words, Everything to Everyone Can they deliver on this promise? Brand Pyramid Consumer Feelings Brand Pyramid Consumer Brand Resonance Outline Amazon.com Recommendations Brand Salience Imagery Rational peace of mind no stress no worries trust Brand Imagery Brand Audit 5Cs STP 5Cs Customer Company Competition Collaborators Context Everyone with an internet connection and a wallet Customer-centric e-commerce: Prime Media-centric consumer electronics: Kindle Cloud-centric B2B solutions: AWS e-commerce: Wal-Mart, E-Bay Consumer Electronics: Apple, Samsung B2B: Microsoft, Rackspace Thousand of independent retailers and wholesalers. Android on Kindle Its day one at Amazon. The internet is the wild west. Legislation can change and habits can change. Amazon must 5Cs Customer Company Competition Collaborators Context Everyone with an internet connection and a wallet Customer-centric e-commerce: Prime Media-centric consumer electronics: Kindle Cloud-centric B2B solutions: AWS e-commerce: Wal-Mart, E-Bay Consumer Electronics: Apple, Samsung B2B: Microsoft, Rackspace Thousand of independent retailers and wholesalers. Android on Kindle Its day one at Amazon. The internet is the wild west. Legislation can change and habits can change. Amazon must Consumer Brand Resonance Brand Salience Brand Performance Brand Imagery Consumer Judgements Consumer Feelings Brand Hierarchy Milestones Milestones STP Brand Hierarchy

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